Lysol’s The Lost Bet – Starring Alex Rodriguez

I had the pleasure of working as the storyboard artist for the Lysol "The Lost Bet" campaign, starring former Yankee legend Alex Rodriguez. Collaborating with Team Bubbly and shot on location at Nova University in Florida, this project promoted Lysol Laundry Sanitizer with a humorous locker room scenario. With direction from Andres Rojas & Frank Siringo and featuring Alec Ruiz as the Equipment Manager, the commercial successfully captured Lysol's message of helping families "beat the stink.

Starring: Alex Rodriguez | Alec Ruiz as the Equipment Manager | Agency CD: Alice Turner | Directors: Andres Rojas & Frank Siringo | Producer: Shannon Mulchaey | Cinematographer: Danny Corey | Production Design: Waked Creations | Associate Producer: Malorie Gill | Locations Manager: Jamil Gonzalez | Editor: Chris Campion | Color: Uday Oswal | Sound Mix: Eber Pinheiro

Storyboards

Media Coverage and Features

1. Alex Rodriguez Talks Yankees and Lysol Partnership | USA Today

2. Alex Rodriguez Teams Up with Lysol to Celebrate Equipment Managers | Men's Journal

3. Alex Rodriguez stars in Lysol's 'Equipment Manager' Ad | MM+M

4. For the Love of the Game: Lysol Celebrates Equipment Managers in Campaign with A-Rod | Happi

5. Lysol Laundry Sanitizer 'Equipment Manager' Featuring Alex Rodriguez | iSpot.tv

6. Lysol "The Lost Bet" Ad | Adland

7. Alex Rodriguez Talks Partnering with Lysol and MLB Season | The Knockturnal

8. Lysol Celebrates Unsung Heroes in Ad Starring Alex Rodriguez

9. A-Rod Helps Shine Spotlight on Baseball's Crucial 26th Man | The Blast